Can’t be bothered to read the small print to see just how bad your favourite snacks are for you? Well in the near future you could be using your mobile to scan food for nutritional information. In fact, pop into a McDonalds in Japan and you can do it right now.
As revealed by Calorie Cab Calorie Counter News the fast food giant are printing QR codes (a miniature bar code style system often used with camera phones) onto the packaging of their food allowing customers to rapidly find out just how much fat, sugar and salt and how many calories are contained within as well as any allergy information.
Naturally the potential of such a system is huge – put these codes on supermarket products, snacks and restaurant meals and you could rapidly check details and compare to other brands as you were shopping. If you scanned everything you ate you could even use it to keep an accurate track on your daily consumption and set yourself dieting targets.
In the meantime though we’ll just have to stick to reading labels or in the case of McDonalds checking out their nutritional information site.
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