After much speculation on the topic around the internet (including by us) Apple has finally revealed the mysterious twelfth iPhone icon to be… A dedicated YouTube player.
Rather than using YouTube’s standard Flash movie playback, Apple has paid lots of cash persuaded the video sharing giant to re-encode its entire library in Quicktime-friendly H.264. For whatever reason, the iPhone doesn’t support Flash, but is claimed to have a dedicated H.264 decoder chip — so Apple is also claiming that the move will save battery life. Nice spin work, fruity people!
Oh, also, if you have an Apple TV then you can now get YouTube for that too. The full YouTube library should be converted by autumn, while 10,000 files are already available now. You get a cute new iPhone icon, too.
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About Caspar Field
Mobile TV and iPhoneâ„¢
With the launch of iPhoneâ„¢ around the corner on June 29th, the excitement is high. The new mobile device is a 3-in-1(Phone, i-Pod and Internet communicator). The iPhone provides internet connectivity using WiFi (IEEE 802.11b/g) or EDGE. This can enable the use of many applications while in the WiFi Hotspots such as mail, browsing and media downloads. Google( including Google Earthâ„¢) and Yahoo search engines will be available with the phone.
iPhone has also been enabled for YouTubeâ„¢ which is a fine way to upload and download vides or watch them streaming. Videos on the phone will use the Apple format and will be based on H.264.
With high projections of sales and penetration, there are some questions on whether the iPhone is targeted for live mobile TV? Watching streaming TV channels is certainly possible using the WiFi or EDGE but the phone has not been enabled for cellular video. Nor will it support MobiTV which is aggregated content as delivered via various operators. With MobiTV ceasing UK operations the US offering form the major base for innovative deliveries which were initiated by MobiTV.
Does it indicate a direction which Apple wishes to set for the industry?