That’s the question the BBC Trust is posing, after the recent end of the Beeb’s 12-month trial of streaming mobile TV. The Trust suggests that there’s confusion among mobile users about why the BBC’s channels aren’t available alongside their commercial rivals on mobile. However, here’s the weird thing: people weren’t exactly falling over themselves to watch the corporation’s channels during that year-long trial. In fact, it seems that usage peaked at a lowly 580 views last June, with an average of just 13 minutes a month. The figures will be more ammunition for people who think mobile TV is dead in the water – at least over 3G. I can’t help thinking that 3G simulcasts simply aren’t appealing to mobile users – who might be much more interested in specially packaged mobile downloads (say, a three-minute catch-up of last night’s Eastenders). But what do you think?
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I miss the BBC channels on my mobile the rest are not worth watching.BBC news 24 was very handy.