Sluggish sales for the Nexus One

Google released the January figures for the Nexus One last week showing sluggish sales throughout the month.

Despite having sold 200,000 units at launch, the Nexus One has had a tough time getting out to consumers, with only 80,000 handsets sold last month. Currently its sales put it some way behind the pace set by both Apple’s iPhone 3GS and Motorola’s Droid.

The cause of the sluggish sales can be partially blamed on the method chosen for distribution, with Google preferring not to sell its handsets through traditional phone shops or the network operator’s site, instead relying on consumers to visit its web store directly.

Sales are expected to pick up once it launches on more networks later in the year, being currently limited to T-Mobile US, and when it launches in further territories outside North America.

[Via I4U]

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