James Scalpello, THQ Wireless’s marketing director, has gone on record with MobileIndustry.biz and stated that he believes that poor mobile versions of larger console games don’t damage the brand because consumers are “not stupid, they know it’s pretty much a different product.” Indeed he later on goes to claim that he sees mobile games as nothing more than a marketing tool that can help aid the promotion of the more complex and engaging console version of the game. You can read the rest of his interview over at MobileIndustry.biz.
(Via MocoNews)
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