If we were to tell you that the mobile content industry generates more annual revenue than internet content does, you would probably be more than a little surprised. According to recent findings however, the content on mobile networks is worth $31bn in comparison to the web’s $25bn. Once mobile music and TV services start to take off, this financial gap is only set to increase.
Of course, the reason the Crazy Frog ringtone outsold all of iTunes in 2005 is chiefly down to extortionate data prices rather than raw popularity (at least, for the sake of our faith in humanity, we hope so). Still, it is interesting to see that even in the absence of a wide range of reasonably priced unlimited data tariffs, there are mobile users who are still keen to use their handsets to download content wirelessly.
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