Some adverts like Ronseal’s will tell you exactly what a product is. But sometimes ad peoples’ artistic impulses get the better of them and they come up with off-the-wall ads that are all about branding and tell you nothing about the product.
If you don’t just think “meh!”, at arty adverts and actually want to find out more about the product, help is now at hand. SnapTell has launched a mobile marketing service called Snap.Send.
All it requires is a camera phone picture of a billboard sent from your mobile and SnapTell’s image recognition servers will analyse it and send you information about the product being advertised.
There’s no need to opt into the service or download special software, you simply have to email the picture to SnapTell. It seems simple because it is. If only more adverts were like that!
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