The Mobile Entertainment Forum has presented one of it’s annual industry awards - a ‘Meffy’ - to the founders of mobile social networking pioneer UPOC.
The Meffys Special Recognition award was given to Greg Clayman, Gordon Gould and Alex LeVine, the founders of ‘Upoc’ for their part in creating the first mobile social community. Founded in 1999, Upoc was the first corss-carrier SMS community that enabled both two-way chat and ‘broadcast’ information messages that let users receive updates on music and movies.
Global MEF Chair Andrew Bud stressed the importance of social networking apps in today’s mobile world.
“MEF believes that the biggest development in mobile entertainment this year – perhaps the biggest since the ringtone – has been the meteoric rise of mobile social networking,” said Bud, “MEF is proud to present its influential Meffys Special Recognition Award for 2008 to the UPOC Founders for the invention of mobile social networking.”
Actually, I’ve just noticed something about the Upoc logo. Is it really still in beta, or is that just a blatant attempt to get some Web 2.0 cred for this well established service? Hmm.
